Digital Marketing & SEO Complete Course: Latest Edition 2021 by Uplatz Training
Course Description
Archive : Digital Marketing & SEO Complete Course: Latest Edition 2021 by Uplatz Training Digital Download
Salepage : Digital Marketing & SEO Complete Course: Latest Edition 2021 by Uplatz Training
Delivery : Online With Any Device
What you’ll learn
End-to-end knowledge of Digital Marketing & SEO
Become a top Digital Marketing Specialist/Manager
What is Digital Marketing
Digital Marketing Scope
Digital Marketing Terminologies
Google Updates
Social Media Marketing
Websites and basic Web Design
WordPress Website Creation
SEO (Search Engine Optimization) – overview, why it is needed, how it works
Components of SEO
On-page and Off-page SEO Factors
Technical & Content SEO
Main elements of Technical SEO
Title and Meta tags, Header tags optimization
Google Search Console, Bing Webmaster
Blog set-up for Blogger and WordPress
Off-page SEO, Blogger Posting
Google Analytics and Google Tag Manager
Keywords Research
SEO Tools & SEO Reporting
Content Marketing and Posting
Local Business Listing in Google My Business and Bing Places for Business
Client Emails
Google Ads, Facebook Ads, Twitter Ads, LinkedIn Ads
Google Ads – Text & Search Ads, Display Ads, YouTube Ads, Smart Campaigns
Microsoft Advertising including Yahoo Ads
Facebook Marketing – Organic posts and Paid Marketing
Creating & Promoting company page on Facebook, LinkedIn
Handling Twitter handle
Posting on Quora, Medium, EzineArticle, wikiHow
Content Marketing Platforms
Video Marketing
Digital Marketing is the advertising, networking or positioning of a brand, marketing of products and services online through technology. In essence, digital marketing refers to all online activities such as websites, social media and search engine optimization.
Digital will continue to change the face of marketing for many years to come. Those who succeed will need knowledge of the consumer and how today digital marketing and analytics is at the heart of marketing today. Aspiring marketers need to understand the digital consumer and how the tools of digital work in practice, as well as the latest frameworks to plan, implement and evaluate digital marketing activity.
In simple words, Digital marketing is marketing that takes place via Internet-connected devices. Email marketing, content marketing, social media marketing, and many other facets of digital marketing are essential for todays entrepreneurs.
Digital marketers spend their time studying how people relate to one another online, creating content for online consumption, and mastering digital mediums. As you get more comfortable with marketing in the digital space, your readership, viewership, and sales will likely grow.
File size: 17.7GB